Job Description
Salary : Negotiate
Hiring : 1
Sex : Male/Female
Location : Phnom Penh
Industry : F&B
JOB RESPONSIBILITIES:
- To assist Marketing Manager to develop Super Gold Market to meet salesand profit targets; develop strategic marketing plan and lead into execution;Assist on A&P budget to manage expense effectively within budget approved.
- To effectively track retail audit data and market trend to monitor onbrand performance. To assist Marketing Manager to gain in-depth understandingof pre-determined market segments, consumer usage, attitude and perceptions toidentify windows of opportunities or as confirmation of proposed launches
- To build consumer relationship and loyalty through direct communicationand marketing activities. Do Market Visit and Consumer Connect. To maintain andremain updated with market, competition and other related information.
- To coordinate and implement on roadshow, sponsored events that enhancebrand relevance, image and selected venue match to the brand proposition.
- To liaise with and draw co-operation from other departments on mattersrelated to production development, refinement and launch
- To work on monthly media booking/monitoring, to check on monthly report/ price index and competitors update. To work on other task assigned byMarketing Manager/Marketing Director.
- Lead and supervise brand executive team to drive effective brandstrategy on Super Gold plan.
- Planning and Execution
- Input idea to develop plan and market analysis, environment,competitive and consumer trends as well as the desired business objective ofthe company.
- Once plan approved by the management, ensure high quality execution ofthe brand/business plan in a coordination with sales, HCN, Media agency withinagreed objectives and budget.
- Update and analyzing price index quarterly and Flash Call report tomonitor competitor prices and performance.
JOB REQUIREMENTS:
- Possess a recognized degree or equivalent preferably in Marketing,Nutrition or dietetics.
- Strong verbal and written communication skills in English & Khmerlanguage
- Well versed with current issue related to infant nutrition and foodscience
- Able to drive a motor/car and possess a valid driving license
- Computer Literature.
- Minimum 3-years experiences in consumer goods industry.
- Ability to motivate and transform key personnel and employees of thecompany into high performance team.